There shouldn’t ever be a need to use pushy sales tactics, but it is important to be persistent when it comes to selling. A lot of business owners are happy to take a call and help someone; but they often don’t want to do an outbound call, go to a networking event, or otherwise follow […]
Earlier this week I received a message on LinkedIn that was clearly an inauthentic, boilerplate, copy/paste script – you probably receive them all the time too. You know the type I mean… “Hi Dan, would you be interested in exploring the joys of business ownership…” But here’s the thing. Authentic marketing requires authentic communication. It […]
You Are Not Your Business Results And what I want to talk to you about today is your business identity and how it might be tripping you up. How does your business identity trip you up? Well, it’s like this, as we, get involved with the business, whether you’re a founder or if you buy […]
In this video, I discuss the importance of identifying your business weaknesses so that you can fix them before getting “shot down.” You see, often the areas of improvement that make businesses most vulnerable are, in fact, ones that we wouldn’t necessarily think of. The reason I talk about getting “shot down” is because during […]
How does a near air disaster relate to your business and cash flow understanding? In this video, I will tell you a short story to help you understand the importance of knowing your business numbers and managing your cash flow correctly. A lot of problems happen in business because of a lack of knowledge or […]
Would you like to get an accurate idea of your business performance but don’t know what exactly to look at? In this video, I go over important metrics for measuring success in your business and how you can identify the changes that you need to make in order to scale. First of all, it’s important […]
Many entrepreneurs stumble when customers challenge their price because they don’t have the tools for overcoming objections. In this video, I share five secrets of closing the sale that will help you handle any resistance to your price. The first secret is to stop discounting. This is a common sales mistake, and it makes sense. […]
Are you attracting all the best clients to your business? And specifically the ones that are in your Target Market? Watch today’s video for a strategy on how to help your Target Market find and recognize you as the very best provider of your product or service. Connect with me on LinkedIn Schedule a Discovery […]
Do you know how to effectively market your business online? Often business owners aren’t sure what to do, and there’s a lot of conflicting advice about what‘s right for their business. SEO? Website? Social Media? Pay-per-click? Etc.. In this week’s Rev Up Your Business Video, I interview digital marketing veteran Jason Gervais, CEO of WebROI, […]
Whenever we interact with our customers, we are having an impact on them. The impact is rarely neutral, and usually either positive or negative. When we have a positive impact, its like making a little deposit into their emotional bank account. Having a negative impact on a customer is like making a withdrawal from their […]