Interview with Firm of the Future owners Juliet Aurora and Steve Loates

Hear the story of entrepreneur Juliet Aurora who started her enterprise out of pure necessity in the spare bedroom of her house 20 years ago, and how she and her husband Steve Loates grew it into a national bookkeeping firm that has earned Intuit’s highest Accolade: Firm of the Future.

Along the way, Juliet and Steve had a lot of ups and downs – and eventually grew not only their company, but wrote a book, started a bookkeeping training company, a podcast – and launched a charitable foundation!

Theirs is an incredible story, full of learnings and lessons that will resonate with the journey many entrepreneurs have taken. Enjoy!

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